Updating your technology knowledge

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It was the fruit of experience, of knowledge, of demonstration.

A bank's not the place to get the knowledge of business necessary for that sort of thing.

Technology is such an integral part of the 21st-century workplace that any business without some level of technical savvy will likely fail. If you’re intimidated by hardware, software and all the interconnectedness of the internet, you may look for excuses to stay offline, but don’t! At its most basic level, technology allows you and your employees to be more productive and efficient.

Whether you’re using a word processing program that allows you to edit with ease or an electronic bookkeeping system that pulls data at the touch of a keystroke, technology makes life easier.

If you work in health care, there are countless technologies that save lives, protect patient privacy rights, and make sure providers get paid through insurance.

If you’re a farmer, engineering marvels and robotics will help you maintain crops and improve yield.

Use Facebook, Instagram and Twitter to communicate directly with your customers.For a composer, there’s Pro Tools, a digital audio recording system.A teacher who is looking to impact the next generation of great thinkers won’t be able to do it without technology.Create and promote your brand and get your message directly to the consumer.A former business owner, Linda Emma is a now digital marketing strategist, offering private clients promotional and digital marketing advice.

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